Designed for players seeking a combination of distance and forgiveness with exceptionally soft feel, the new Bridgestone e12 Contact Golf Balls feature game-changing CONTACT Force dimples. This unique dimple structure has a raised area in the center and an outer portion that slows side spin rotation during flight. The raised area creates 38% more contact with the club face than traditional dimples, producing a more efficient transfer of energy and improved core activation. The result is faster ball speed and more distance with every club in the bag.
Not only does the CONTACT Force dimple design create more speed and less in-flight drag for longer, straighter shots, it also lengthens contact time on pitches and chips for added spin and control around the greens.